Ready, Set, Analyze: A 2022 Year-End Checklist for Evaluating Your 2023 Marketing Strategies
It's that time of year again—time to take a step back and evaluate your marketing strategies from the past year. Well actually, a few...
top of page
Establishing a Competitive Intelligence Program
Complete to download your copy.
Search
Angelo Ponzi
- Dec 19, 2022
- 14 min
B2B SEO 101: How to optimize your website for B2B searches
If you've been asking yourself "what is SEO?" it's time to stop the search. Seriously, enough with the Googling! You've found the answer...
2 views0 comments
Angelo Ponzi
- Sep 28, 2022
- 7 min
What is VRIO and How Can It Help My Business?
VRIO stands for value, rarity, inimitability, and organization
12 views0 comments
Angelo Ponzi
- Sep 5, 2022
- 7 min
Customer-first Strategies: Identify Your Target Persona and Other Tips
Customer-first Strategies: Identify Your Target Persona and Other Tip
13 views0 comments
Angelo Ponzi
- Jul 29, 2022
- 4 min
The North Star Metric: What Truly Drives your Business
Is the "North Star Metric" (or NSM) merely another marketing jargon used to rename a concept we’re already familiar with? We speak of key...
12 views0 comments
Angelo Ponzi
- Sep 23, 2020
- 8 min
Turning an Eye Towards Your Future Business
Think about what a post-pandemic strategy looks like for your business, and focus on the idea of getting your business back to business
88 views
bottom of page