Establishing a Competitive Intelligence Program
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Meeting the Challenges
Marketing is more than tactics. Yet, it is the first thing someone thinks about when they hear the word marketing.
To us, it's about understanding the foundation of your business and leveraging that knowledge to create strategies to build or rebuild your business. After all, you wouldn't build a house or office complex without a blueprint to follow.
In building your foundation for success, we must understand the root of the problems or business challenges.
Many companies face ongoing changes and threats these days and navigating the current market dynamics can be difficult. Those tried-and-true practices implemented yesterday may not be suitable to get you there today and may impact your business growth and success.
Pivoting Your Business Strategy
Impacted by market transformation and competition.
Flat or Declining
Sales
Shrinking revenue and profits.
Market and Product Expansion
Need to scale with new products and/or into new markets.
Lacking ROI on Marketing Investment
Need for better measurement and analytics.
Redefining Brand Position and Market Differentiators
Competitive pressures are impacting market share.
How It Works
Do you just need to brainstorm an idea? Talk it out with someone who understands your latest challenges? Or, are you just looking for advice or direction from a third-party? Well, we are here to help!
Need a deeper dive on your competition, your current market or to evaluate a new vertical, your customers, a go-to-market strategy, market research or any number of other marketing or business needs?
Not ready for a full-time marketing leader? We provide consulting, interim, and fractional leadership services with a focus on the strategic and analytical side of marketing to drive business growth.
Why Choose Us
25+ Years of Experience
Data-driven & Analytic Approach
Client-side and Agency Experience
Startups to Global Organizations
Successful Business Growth & Exit
Extensive Vertical Market Experience